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DURABLE SEES SPLASH SUCCESS

13th August 2008

Durable have had an enthusiastic response to its SPLASH promotional campaign for its computer cleaning products.

The Splash campaign has been running for over 4 months and has proven to be a huge success with an enthusiastic response. Over 4000 people have entered the competition and almost half of them winning prizes including iPod Nano's, cuddly dolphins, presentation packs and cleaning products.

SPLASH! was designed to promote and raise awareness of Durable's range of environmentally friendly computer cleaning products. All entries will go into a grand draw at the end of the year where one lucky winner will win a fantastic trip for 2 to Boston, Massachusetts to experience dolphin and whale watching firsthand.

Thousands of consumers have logged onto the 'scratch n win' website http://www.durable-splash.com/, entered their unique code found on their Durable cleaning product, and scratched off the dirty screen to reveal if they have won a prize. The campaign still has many months left so consumers still have plenty of time to win the thousands of prizes still up for grabs!

VP of Marketing, Stewart Anderson commented, "SPLASH! has been a huge success in its first few months. We are continually aiming to raise awareness of our environmentally friendly computer cleaning products, working in partnership with Marine Connection".

Look out for Computer Cleaning Week 2008 which runs 22nd - 27th Sept which promises to be bigger and better than last year. Watch this space....

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